Tuesday, March 20, 2012

Joyalukkas Offers Luxury Aerial Ride from Joyjets for Diamond Shoppers


The Rs 5000 crore Joyalukkas Group which recently launched its aviation services has implemented a new cross-promotion scheme between its flagship Joyalukkas Jewellery and Joyjets. A free luxury helicopter ride for two by Joyjets is offered when buying diamonds from Joyalukkas. Buy diamonds for a minimum of Rs. 5 lakh and one can get a helicopter ride for two persons for 1 hour for a thrilling experience in aerial sightseeing.

Joyjets is the first air charter service in the state to have obtained a licence to conduct unscheduled flights to destinations anywhere in the world. Joy Jets which has been operational since October 2011 has been using its flagship jet, the Embraer Phenom 100, which has a range of 1000 nautical miles.

Customers have been many, and now Joy Jets is clocking 30 hours per month on an average. Business is increasing, with unscheduled flights on every other day, and with last month witnessing 36 hours of flying.

Joy Jets has also acquired a modern helicopter built by world-leader Bell, which will start its services within days.

With the ultra-luxury 5-seater Phenom 100 jet, the company is addressing the corporate charter and tourism charter segments. Joyalukkas Group Founder & Chairman, Joy Alukkas informed Seasonal Magazine that international charter is also offered, now through tie-ups, until Joy Jet acquires its next jet by December - which will have a range of 3000 nautical miles, which means London is possible with one stop-over.

The latest 6-seater Bell helicopter will offer hourly city tours, tourist destination trips, special trips for VIPs and government personnel etc, as well as emergency services. Aerial sightseeing of God’s Own Country’s destinations like Kumarakom Lake, Athirapilly Water Falls, Munnar Hill Station etc is offered, and will deliver dramatic views from the helicopter.

Luxury offerings from Joy Jets include guest pick-up and drop in executive sedans, use of airport lounge, transport to aircraft using lounge-on-wheels, international customs clearance on priority, baggage pick-up, onboard in-flight gourmet menu, and insurance cover for all guests.

Joy Jets’ operational head Capt. Asif Punathil explained to Seasonal Magazine the thoroughly professional and safe features of the service. Capt. Asif has a flying experience of more than 15 years, having flown various aircrafts like the Boeing 747-400, Learjet 45, King Air C90 & B200, and the BE1900 aircrafts. He is an FAA ATP & DGCA CPL holder with a total flying experience of 4000+hrs.

Capt. Asif also showed a recent testimony from Dr. KM Cherian’s Frontier Lifeline Hospital of Chennai, congratulating the Joy Jets team for enabling a recent heart transplant operation.

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